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Akshay Bhatia’s Bay Hill Win Has Reignited Long Putter Debate
Golf is a sport that balances tradition with innovation. Equipment evolves, techniques change, and players constantly search for small advantages that can separate them from the field. Every so often, however, a piece of equipment returns that sparks a familiar debate. That is exactly what is happening again with long putters.
5 min read


Tiger Woods and the 2026 Masters
Few names in golf command attention the way Tiger Woods does. Even when he is not competing, the conversation around the sport often centers on one question: when will he return to play? As the new season moves forward, the big question once again points toward The 2026 Masters Tournament at Augusta National Golf Club, and will he, or will he not be in the field?
4 min read


From the Tour Truck to Your Phone
Behind every player on a professional tour stands an entire performance infrastructure. Equipment representatives travel week after week, building, adjusting, measuring, and rebuilding clubs based on tiny variations in performance. Launch windows, spin rates, turf interaction, and strike patterns are monitored with remarkable precision. Nothing is left to assumption.
Today, artificial intelligence fitting is beginning to remove that divide.
4 min read


Anthony Kim Wins!
For years, Anthony Kim felt less like a golfer and more like a ghost story. Fans remembered the swagger. The fearless lines at the flag. The Ryder Cup fist pumps. Then he vanished. No interviews. No range sessions. No comeback attempts. Just silence. Sixteen years passed. When he finally reappeared, expectations were unclear. Golf had changed. Players were stronger. Swings were faster. Courses were longer. And performance was now measured in microscopic detail.
3 min read


Anthony Kim Joins LIV 4Aces
Golf fans were surprised and excited when news broke that Anthony Kim, the former PGA Tour star who stepped away from competition years ago, has signed with 4 Aces LIV Golf for the 2026 season. Kim’s return to professional golf has been long anticipated, and his commitment to LIV once again puts the spotlight on the breakaway league.
4 min read


Is The Players the 5th Major in Golf?
The conversation about whether golf should have a fifth major championship is back in the spotlight. Recently the PGA Tour released a new promotional video for the Players Championship that ends with the tagline “March is going to be major,” and that sparked renewed discussion about giving the Players Championship official major status. This idea has been around for decades. Many golfers already refer to the Players
4 min read


Only Top 10 In LIV Golf Will Earn World Ranking Points
The Official World Golf Ranking (OWGR) board made a big announcement that has professional golf talking. For the first time since LIV Golf launched in 2022, top finishers in LIV Golf events will receive world ranking points. This decision comes just before the 2026
LIV season opener in Riyadh, and it is the first time players on the breakaway tour will earn any points toward the ranking system that determines access to majors and global status.
4 min read


LIV Golf Looks Like A Washout
LIV Golf is beginning to feel less like a revolution and more like a closed exhibition tour. The main reason is simple. Only a handful of players on LIV still carry any real competitive relevance in the global golf landscape. The rest of the roster is made up of players who are either past their prime, never truly elite to begin with, or no longer capable of contending consistently in any pga tournament. In a sport where relevance is defined by who can actually win meaningful
4 min read


What Would You Shoot in a PGA Tournament
Ever wonder what what would happen if you stood on a PGA Tour tee box and played a tournament course under tour conditions. The answer is sobering but enlightening. Even the best amateur golfers, when placed in elite conditions with long rough, firm greens, demanding course setups, and intense pin placements, would struggle to break 90.
5 min read


PGA Tour Player Disqualified at the Farmers Insurance Open and Why You Should Care
The 2026 Farmers Insurance Open at Torrey Pines hosted a dramatic moment off the scoreboard when 23-year-old Michael Brennan, a rising star on the PGA Tour, was disqualified after his first round. Brennan shot a solid two-under 70 and was tied for 55th place before rules officials announced that he had violated an equipment regulation related to green-reading materials.
4 min read


Koepka likely to miss cut at Farmers Insurance Open
Brooks Koepka finds himself in an unfamiliar position heading into Friday at the Farmers Insurance Open. After a challenging opening round, the margin for error is gone. If Koepka wants to play the weekend at Torrey Pines, he will need to post a low number and do it quickly.
3 min read


The Best Drivers for 2026 and Why Only One Is Right for Your Swing
Yet there is a key insight that even the best buying guides overlook. While each of these drivers might be excellent in general, only one driver is the best fit for your unique swing, your launch conditions, and your specific performance tendencies. The right driver for your friend or favorite touring professional might not be the right driver for you. This is where AI fitting becomes a game changing tool. Let’s take a look at the top drivers making the list and break down wh
6 min read


AI Driver Fitting Helped Chris Gotterup Win The 2026 Sony Open
Chris Gotterup turned heads at the 2026 Sony Open with one of the most impressive performances of the early PGA Tour season. He powered his way to victory with elite driving statistics, including leading the field in Strokes Gained: Off the Tee and unleashing a massive 190 mph drive on a crucial par-4 to take control late in the event. One reason for his success was his driver setup, an AI configuration designed for powerful ball speed, low spin, and control.
4 min read


How Far PGA Tour Players Hit Every Club
Have you ever wondered how far the best golfers in the world hit each club? Thanks to detailed Trackman data from the PGA Tour, we now have clear numbers showing carry distances and key performance metrics for every club in a pro’s bag. This information is fascinating on its own, but it also reveals something deeper: distance and consistency are a result of both skill and properly matched equipment. That is where AI fitting can help every golfer improve.
4 min read


Top 10 PGA Tour Courses Ranked
Golf Digest recently released a ranking of the top courses on the PGA Tour based on panelist evaluations of design, strategy, and overall experience. These courses test the world’s best players year after year and have become iconic for their unique challenges. Understanding what makes these courses great offers valuable insight for golfers of all levels. Below you will find the list of courses in ranking order, followed by key lessons these venues offer about practice, equip
3 min read


Vijay Singh Just Used AI To Prove Age Is Irrelevant in Golf
In an era dominated by elite athletes in their twenties and early thirties, this was not a ceremonial appearance or a nostalgic cameo. Singh did not show up to wave at fans or relive old highlights. He showed up to compete, and he did exactly that. For anyone who understands how demanding modern professional golf has become, this was not supposed to happen. Courses are longer. Rough is thicker. Swing speeds are higher. Margins are thinner than ever.
4 min read


How the LIV–PGA Divide Is Reshaping Sponsorships and Viewership in Professional Golf
Professional golf is no longer just a sport competing for trophies and majors. It is now a case study in how fragmentation, disruption, and competing business models affect sponsorship dollars, media consumption, and fan loyalty. The ongoing tension between the PGA Tour and LIV Golf has moved beyond player defections and legal maneuvering. Its real impact is now being felt in how tournaments are funded, how audiences engage, and how brands decide where to place their bets.
4 min read


Koepka Leaving LIV Doesn’t Add Up
It's very likely the story is in fact completely backwards. A closer look at the facts and how this transition was structured suggests the official narrative may be incomplete, if not misleading.The dominant narrative around Brooks Koepka’s return to the PGA Tour asks fans to accept a fairly simple explanation: he wanted to come home, be closer to family, and return to the tour that made him a household name. On the surface, it’s tidy. On closer inspection, it makes very lit
4 min read


Are Single Length Irons the Answer for Older Golfers?
Single length irons promise a simpler approach to iron play, but they are not a universal solution. For some golfers they can be a game changer. For others they can create new challenges. The key question is not whether single length irons are good or bad, but whether they are right for you. This is exactly where AI fitting becomes invaluable.
4 min read


How AI Picked Me The Perfect Driver
If you have been wondering whether AI-powered club fitting really makes a difference, this example shows how technology can deliver precise, individualized recommendations that improve both confidence and performance. With golfgaim AI, your next driver might not only feel better but perform measurably better too. Discover how AI fitting can transform your driver, irons, wedges, and even practice plans by visiting golfgaim.com.
2 min read
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