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Golf Grips - The Most Overlooked Part of Your Equipment: Why AI Is the Best Way to Get Them Right

  • Writer: Grant Brigden
    Grant Brigden
  • Nov 18
  • 3 min read

Golfers obsess over drivers, shafts, putters, and balls… but the single piece of equipment you touch every single shot? Most people barely think about it.


Your grips.

They’re the direct connection between your hands and the club — the only physical link between your body and the golf swing. And yet, millions of golfers play with grips that are worn out, too small, too big, the wrong texture, the wrong firmness, or completely mismatched to their swing style and hand anatomy.

golfgrip sizing from golfgaim

It’s no surprise so many golfers fight inconsistent contact, grip pressure issues, and shot patterns they can’t explain. The truth is simple: Grip type and size can dramatically influence your swing — and AI is now the easiest and most accurate way to get them right. Let’s break down why.


Why Grip Size Matters More Than Most Golfers Realize

Grip size directly affects how your hands move through the swing. A grip that’s too small or too large can completely alter your release pattern, clubface rotation, and even your path.

Here’s what happens when the size is wrong:


If the grip is too small:

  • You squeeze the club harder

  • Your hands become overly active

  • You may close the face too quickly

  • Hooks and pull-hooks become more common

If the grip is too big:

  • You struggle to release the club

  • The face stays open

  • You lose speed

  • Fades or weak pushes appear


Most golfers are shocked at how much their flight patterns change just by adjusting grip size alone. It’s one of the cheapest, fastest changes you can make — and one of the highest-impact. But the key is choosing the right size — and that’s where most golfers get it wrong.


Texture, Firmness, and Material Matter Too

Even if the size is correct, the feel of the grip plays a major role in comfort, tension, and consistency.

Different materials and designs affect:

  • feel at impact

  • traction in wet or sweaty conditions

  • vibration dampening

  • overall comfort

  • control and confidence


For example:

  • Corded grips provide maximum traction (great if your hands sweat), but some golfers find them abrasive.

  • Soft rubber grips absorb shock well, but can cause too much hand movement for faster swingers.

  • Hybrid grips mix traction zones for players who grip differently with each hand.

Choosing the right grip is a balancing act between feel, performance, and personal preference — and guesswork isn’t enough.


Why Most Golfers Choose the Wrong Grips

It usually comes down to one of three things:

1. They guess.

They assume standard size is “fine,” or they buy what a buddy recommended.

2. They rely on outdated charts.

Hand measurement guides are helpful, but they ignore swing mechanics.

3. They ask a retail store employee.

And while many are helpful, most are not trained grip-fitting experts. The reality? A proper grip fitting requires understanding how your hands actually behave in your swing.Not how they measure on a ruler — how they move dynamically. This is exactly why AI grip fitting is such a breakthrough.


Why AI Is the Perfect Tool for Grip Fitting

AI doesn’t guess.AI doesn’t rely on generic charts.AI doesn’t treat every golfer the same.

With golfgaim, the system analyzes:

  • your hand size

  • your finger length

  • your palm structure

  • your grip pressure patterns

  • your wrist mobility

  • your swing speed

  • your release timing

  • your typical shot shapes

  • your tempo and sequencing

  • your comfort preferences


Then it matches all of that with thousands of data points to recommend the exact grip size, material, texture, and firmness that will help you deliver the club more consistently.

It’s like having a master clubfitter — but one that analyzes your biomechanics as well as your equipment. And the best part?It’s done in minutes.


The Quickest, Easiest Equipment Upgrade You Can Make

A new driver can cost $700.A new set of irons can cost $1,500+.A club fitting session can be complicated or expensive. But grips? They’re the simplest, cheapest, most overlooked performance upgrade in golf. And when AI identifies the perfect ones for your swing, the improvements can be immediate:

  • smoother release

  • more consistent face control

  • fewer hooks and slices

  • better feel

  • improved comfort

  • reduced tension

  • increased confidence

When the grips match your hands and your swing, everything starts to work in harmony.


Your Hands Deserve the Same Precision as the Rest of Your Game

AI grip fitting isn’t about complexity — it’s about simplicity.It makes the process easy, accurate, and personal. You get recommendations that aren’t based on guesses, retail charts, or random opinions…but on your body, your swing, and your patterns.

That’s the magic of AI.That’s the value of personalization.And that’s what makes golfgaim one of the most effective tools in modern golf improvement. If Tour pros spend thousands dialing in their grips, everyday golfers can benefit even more — with just a fraction of the effort.

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